Streamlining interactions across social accounts is about to get a little easier.

Being able to reply to Instagram messages from your Facebook Inbox is one less place you have to go to keep engaged, and makes it more likely you’ll get to it.

Using Facebook messenger as part of optin funnels is something we’re about to start testing. The theory is; if we’re giving someone the opportunity to get a copy of your book from a Facebook ad, we can give them the opportunity to find out more using messenger.

Watch this space for more…

(of course the inescapable downside is having to use Facebook – ugh!! :)

Full Story: Businesses can now respond to Instagram messages from Facebook