Seasonal books are those we think about in a time-based context rather than a subject-based context. not to say the subject matter of such books is not important, but rather because of the subject matter, these books will generate more interest at certain parts of the year. a good example is anything to do with fitness and diet around the new year.
An error made by people is not planning ahead. if your book falls into the time-based context, you often need to give yourself a couple of months to have the book ready with the relevant promotional material.
The best time to plant an oak tree was 100 years ago; the second best time to plant an oak tree is today.
What we want to talk briefly about is your book’s release cycle. What are the external factors present? How can you leverage these factors to boost your book and compel people to think it has been presented to them at the best possible time?
Christmas and New Year
Around this time of year, we’re looking at
- Fitness,
- Diet
- Motivational books.
Spring time
- Real estate
- Home renovations.
- Tax-related books
Summer
In the summer books related to
- Gardening,
- Landscaping
- General outdoorsy stuff
Sell really well.
There are books are that are time-based but not necessarily seasonal. These could be books surrounding legislative structures, for example. if new tax laws are being set in place, these are things you need to know about before tax season arrives so that you don’t find yourself on the wrong side of the law.
To conclude,
If you click here, you’ll be directed to the podcast this post stems from, where more examples are given, and the essence of seasonal books is discussed in earnest.
